Colin researches and teaches in brand management, with over 70 scholarly publications, an h-index of 14 and an i10-index of 16. Since 2009 he has published one A* and nine A articles on brand related topics, has twice been lead editor of A journal special issues, published chapters in two research books and co-edited a third. He holds a Dean’s Award for his research-led approach to teaching and enjoys trying out pedagogical innovations.
Interests: Branding, sustainability, communications
Country, State, City: Melbourne, Australia
Institution: Monash University
Staff Profile Link: http://www.buseco.monash.edu.au/about/staff/profile.php?cn=colin-jevons
Email Address: colin [dot] jevons [at] monash [dot] edu
Profile Photo: https://twitter.com/colinjevons